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New York City Buildings Go Green

New York City Buildings Go Green

The Big Apple is raising the bar on environmental standards, as a growing number of businesses make conscious efforts to go green. As new buildings are developed, construction workers and business owners can work together to ensure buildings are LEED certified. However, even among existing buildings, owners are working with contractors to change existing measures and become LEED certified as well. The Empire State Building is one such project, headed by Anthony Malkin. Two years ago, the building went through a $20 million renovation, which reduced energy usage by over 35 percent, and saved roughly $4.4 million per year. Now more than ever, building owners are able to see going green as a business imperative—something that can provide a competitive advantage that helps the company’s bottom line and is socially responsible as well.

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Justin Bieber on Social Media

Justin Bieber on Social Media

If it wasn’t for social media, Justin Bieber’s recent album Believe might not have sold as many copies as it did or earn as much money as it did. Bieber earned $108 million over the past two years, and the future is looking bright. Bieber believe he owes a lot of his success to Facebook and Twitter, which he used to spread the word of his latest album and upcoming concerts to his 22 million followers. “Social media helped...

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